Cost of Being a Football Fan in the Singapore Premier League – A Fan’s Perspective

The Singapore Premier League is the most prestigious competition available in Singapore and has not seen any local clubs winning it since the rebranding of the league in 2018. At the time of this writing, no official odds are available to indicate which teams are running as favorites in the 2020 season. And although the title ended up going to the Syariah-ruled Brunei in 2019, it was one of the most exciting races in Singapore Premier League history as Hougang United maintained a close gap on the former throughout the season.

Figures don’t lie, do they? The Football Association of Singapore was targeting an average attendance of 2,200 per game in 2019, with numbers doubling from an average of about 900 in 2017 to 1,800 per game in 2018. This is evidenced by an upward matchday attendance and an assumable increase in the total spending of match-going fans following their teams over the past seasons.

Unfortunately, the 2020 season saw fans experiencing an abrupt stop in attending matches because of the current pestilent. Singapore football fans, however, have witnessed little change since 2018, and expenses that fans face, including ticket prices, in-stadium food and drinks, and merchandise, have remained supportively stagnant.

According to Statista, the average revenue per user (ARPU) for Sports Events in Singapore currently amounts to US$77.33 (~SGD$109.72 Singapore Dollar as at 07th May 2020 @2040pm via Google) (the editor does not confirm nor reject the countability of the data. Readers are at their sole discretion to make a proper judgment) which underscores the popularity of sports as a form of entertainment in our tiny state. But how much does it truly cost to support your favorite team?

With the Singapore Premier League between 1 – 4 games old, this infographic was created based on the assumed amounts it would cost for a fan to support their favorite Singapore Premier League team. The highest upfront cost for every fan is the ticket price per entry per league game. This is at an affordable $6 for an adult ticket and $2 for a student ticket (Pri/Sec/ITE/JC) and Senior Citizens (age 60 years and above). Some clubs do offer season tickets, but for the sake of consistency, this infographic will not include this. It is not just the tickets that fans will be paying for. Once they have arrived at the stadiums, they will probably spend money buying food and drinks (beer included). Some fans will even buy clubs merchandises at some point during the season. Take a look at this simple infographic and see how much it could potentially cost you if you are planning on seeing your Singapore Premier League team in action.

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